Our Process

Just like your business, ours runs on tried-and-true processes that are constantly tested and refined. It’s true we stay current with the latest web tools and hire some of the best talent. However, the success of your design or WordPress development solution doesn’t rest on using the right plugin or choosing the right color. We deliver quality solutions because of our thorough 7-step process:

1. Discovery

  • Gathering all the final specifications of the project
  • In-depth research of the field, market pool, and target population
  • Establishing the strategy to best accomplish Counsel in the Cloud goals within budget and timeframe
  • Fine tuning the technological route for the design and development of the website
  • Determining the full and final in-depth scope of the project

2. Strategy

  • Conception of the main goals of the website and of the users' pathways, including what we call "the preferred customer pathways"
  • Conception of the website's flow
  • Preparation of detailed charts and wireframes showing the different areas of the website, their features, the technologies that will be implemented
  • Optimization of the navigation according to the application's goals

3. Design

  • Conception and creation of Logo (based on logo design questionnaire) and marketing collateral
  • Conception and creation of the graphic theme of the website and of the web application, including color scheme, atmosphere, general look and feel
  • Actual design of the website and of the web application based on the layouts and structures
  • Conception and creation of all the graphic elements of the website

4. Programming

  • Top quality hand coding (XHTML / CSS / JavaScript) of all the web pages
  • Advanced programming and integration of latest front-end web technologies for enhanced user experience and usability

5. Development

  • Integration of the databases
  • Implement the application
  • Implement the back-end and full administration through Wordpress

6. Launch

  • Extensive testing to ensure the website and admin area is 100% bug free and is fully compatible
  • Fine tuning the final details of the application design and features
  • Configuration and setup of the server that will host the website
  • Migration of the site to the live server and launch!

7. Promotion

  • Extensive on-page SEO techniques throughout the Website
  • Promotion of the website throughout the appropriate niches online:
  • Setup and integration of an extensive solution to fully track the traffic on the site and generate detailed reports and statistics