Why page templates are key to executing your website strategy

WordPress Page Template Example

“A promise is a cloud; fulfillment is rain.” This Arabian proverb gets at the heart of what makes a successful website strategy: execution! Many clients make promises to themselves that they probably can’t keep: Even though I normally update my site about once a month, now I’m going to write a blog article every day Our product descriptions are all out of date, but with this new site I’m going to triple my online inventory My marketing team is already stretched, but now they will have to manage a new [...]

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Going Digital with a Historic Beverage Industry Publication

The Beverage Journal

The Beverage Journal is the official trade magazine of the licensed beverage industries in Connecticut and Rhode Island. It has provided brand and price listings, news, and promotions for industry professionals and beverage licensees since 1949. They came to Blue Riot Labs with a nascent digital strategy, seeking to get out ahead of their competitors in delivering value to their community online. Who says print people can’t go digital? See what we came up with…

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“Coming to America” – Hitron turns to BRL to make a splash in America

Home » Hitron Technologies

Hitron Technologies provides over one million DOCSIS products annually around the world. With a world class manufacturing campus in Suzhou, China and regional offices in Shenzhen (China), Windisch (Switzerland), and Amsterdam (Netherlands), they chose our mile high city for making their entrance into the American audience. Their previous site was a splashy affair better suited for the Asian market; we gave them a clean site that allowed their products to be the center of attention. Check out the before and after screenshots…

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Shotgun vs Sniper Rifle – Why “Focus” is Key to Online Marketing Success

overwhelmed-by-social-networking

“The key to online marketing success is a good blog. Also a Newsletter. And Facebook. I mean Twitter….errrr, or maybe LinkedIn? Ok, it’s Pinterest, I promise! What, what’s this Google+ thing?” The media and the business “experts,” whoever they happen to be, love shiny things. And Silicon Valley is happy to constantly churn out the next “great idea” (with a flimsy if discernible business model) that is certain to “revolutionize online marketing forever!” (Take a breath). Ok, let’s have some straight talk: the only thing that revolutionizes online marketing is [...]

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Modern Manufacturing Miracle – RLE is live!

Leak Detector - RLE Technologies - Water Leak Detection Equipment

Ok, so maybe “miracle” is overstating it, but what else do you call what we achieved for RLE Technologies website? Designed a site that tied together products, applications and resources for an intuitive and informative user experience Google Adwords Pay-Per-Click: Cost Per Click down 23% while simultaneously raising Click Through Rate 1900% (nope, not a typo) Content management system that allows them to efficiently maintain their sizable product catalog and resources database 31 keywords in the top 30 of Google and rising Creating custom post types specific for their needs, along [...]

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The future is here. EconoManey is live.

EconoManey

What do you do when a collection of crazy-brilliant economic futurists need a website? Well, you add: 70ml of pure user interface 175ml of refined WordPress integration 45ml of videos, blog posts, and more Then you pile the mixture into the BRL beaker, spin it at the speed of light, and you get: an uber-smart, geeky-cool site of smart people we are still trying to understand. It will come (we hope). Check the site out, the latest web design and development creation from the BRL WordPress lab.

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5 Reasons Why Your Business Needs Custom Web Design

denver custom web design

We live in exciting times where anyone can become a business owner, anyone can develop a product or service and anyone can sell those products and services thanks to Al Gore and his new fangled Internet. And, because of the open-source movement, anyone with a computer can create a website using templates or Photoshop, Dreamweaver and a dozen other platforms. But this is 2011 and business today is more cut-throat than ever. Those templates and DIY web design jobs just won’t cut it. In fact, here are five reasons why [...]

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WordPress Reaches 50 Million Users!

Screen shot 2011-08-03 at 12.00.19 PM

It was recently reported that Facebook reached 750 million users this month, but that’s not the only milestone that was reached. WordPress, the content management system that I’ve been hailing as the best thing since broadband Internet, recently reached 50 million blogs. And we’re very proud to be part of that statistic. It’s easy to see why WordPress is so popular. Even Matt Mullenweg, the founder of WordPress and parent company Automattic, said in a recent interview with Memeburn, “I think the reason WordPress has been successful…is because people have [...]

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WordPress Makes Web Design Easier

wordpress makes web design easy

One of the most unique aspects about WordPress is the fact that it’s so versatile. You can literally make your website do anything you want and look anyway you want with just a few tweaks. What’s more, you don’t need a lot of technical expertise. And that’s great news for anyone who wants to build an attention getting site without spending a lot of money, and without the need to take a bunch of classes on web design. With WordPress, you can achieve the look you want in just a [...]

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Top 5 Tips for Maximizing Your WordPress Ecommerce Site

When you hire our Denver WordPress Ecommerce team to create the ultimate one-stop-WordPress shop for your prospects and customers, you know you’re getting everything you need to boost traffic, sales and revenue. But if you have a Denver WordPress Ecommerce site that isn’t built by Blue Riot Labs’ own developers, then you’ll want to follow these top five tips that will help your company break through its plateaus so that it can go on to reach heights unknown. Common Field Names Most Denver WordPress Ecommerce sites use forms of some [...]

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