In Mobile Marketing, Avoid “Shiny Object” Syndrome with a dose of Pragmatism

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Increasingly our clients recognize that mobile apps can be great for business. Among smartphone users in a recent ClickFox survey: Almost half reported using an app on their smartphone more than 10 times per day (more frequently than they spend grooming or eating) 73% reported using a mobile app in the purchasing process, either to buy or to assist in the decision 78% of those surveyed preferred mobile apps for customer service purposes and 72% would replace some traditional channels with mobile apps for customer service purposes I’m putting the [...]

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Mobile Apps Can Be Great For Business

With smartphone and tablet use steadily increasing and with reports that the mobile device is set to overtake desktops for control of the internet by 2016, mobile apps are higher in demand than ever. If your business has yet to implement a mobile app, you’re not alone. Many businesses haven’t and some have no need for mobile apps at all. For those businesses, a mobile website may be all that is needed to reach the smartphone and mobile device using audience. But if you are considering mobile apps for your [...]

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5 Reasons Mobile Web Is Changing SEO

Even though mobile web technology is still fairly new, it is growing at an alarming rate. With more people using smartphones and other mobile devices, search engine optimization seems to going through a sort of transformation. Just look at these staggering numbers released earlier this year by Microsoft. Out of the world’s 4 billion mobile phones in use, 1.08 billion are smartphones Smartphones comprise 27% of all mobile phone use 3 billion mobile phones are SMS enabled 86% of mobile web users are watching TV while using a mobile phone [...]

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5 Tips for More Effective Mobile Web Design

Smartphone Website Development

According to Google, 79% of all U.S. consumers are using their smartphones prior to making a purchasing decision. With screens on the average phone getting larger and processing speed getting faster, people are using their phones more and more to check site locations and to read online reviews before they decide to buy from you. Smartphone users want mobile web pages that are easy to view, easy to navigate and that let them find what they are looking for quickly and easily. To help your customers find you and to [...]

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4 WordPress Mobile Plugins That Create a Better Hand-Held User Experience

wordpress mobile site plugins

WordPress makes it easy to create a completely customized website that does everything you want it to. Thanks to all the handy plug-ins that help you optimize your sites for the search engines, create shopping carts and so much more, there’s no wonder why WordPress is considered one of the best and most versatile CMS platforms in the world. But there’s one other aspect of WordPress that has thus far been overlooked, but many WordPress web developers are beginning to take notice. WordPress now makes it simple to turn your [...]

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Denver App Developers: How to Automate and Extend Key Business Processes

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Denver is the most populated city in Colorado and that means that now, more than ever, your company should be Denver web marketing like crazy in order to garner as much of the market share as possible. The best way to do this is to automate and extend your key business practices with Denver web application development.  The right team of Denver Apps developers will give your company the technological makeover it desperately needs to run smoother and so that it can pull ahead of your competition. But you can’t [...]

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The Apple iPad – Good For Business or Expensive Toy?

using ipad for business

It’s been a little more than a year since the Apple iPad was released to an anxious public. The tablet computer has wifi, tons of apps and it’s thin enough to slip into a backpack or even a purse. But while the iPad may be good for checking the weather, the latest news or for writing your next WordPress blog, many wonder if it’s good for business. Well, some large businesses have already started to integrate the iPad into their regular business operations. Once you hear what these large companies [...]

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3 Online Retail Apps that Are Changing the Way We Shop

Mobile shopping from anywhere

According to a survey by ForeSee Results, smartphones will be the primary enablers of consumer shopping engagements. In other words, handheld online shopping is where it’s at and that method of shopping is definitely here to stay. And many online retailers are setting themselves ahead of the curve by offering iPhone and Android apps that are literally changing the way online shoppers operate and behave. Consider these three shopping apps that you may already use, and that are definitely changing the online shopping landscape. EBay Mobile When it comes to [...]

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The Most Popular Mobile Applications for Business – Which Ones Are You Using?

Mobile applications are taking the world by storm. Actually, there’s probably a great ‘cloud’ metaphor in there somewhere. But the point is that, with mobile phones in nearly everybody’s pockets, if your business isn’t utilizing the mobile application you’re seriously missing out. Don’t believe us? Check out this very short list of mobile applications that can be used for project management, productivity, travel, networking and plenty more. Some of them are free and some cost money, but all of them are must-haves if you want to unleash the power of [...]

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3 Best Smartphone Apps for WordPress Mobile Management

WordPress is a fantastic CMS platform in that it’s free, it’s easy to use, it’s constantly updated with security fixes and added functionality and that’s not even mentioning the fact that there are plug ins up the wazoo that make WordPress completely customizable no matter what you want to use it for. But why should all the fun be limited to bloggers and site owners who work from desktops and laptops? Why can’t the smart phone crowd update their WordPress sites while on the go? With the new crop of [...]

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