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	<title>Blue Riot Labs &#187; Magento</title>
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	<link>http://www.blueriotlabs.com</link>
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		<title>6 Top Reasons for Shopping Cart Abandonment And What To Do About It</title>
		<link>http://www.blueriotlabs.com/2012/ecommerce-development/6-top-reasons-for-shopping-cart-abandonment-and-what-to-do-about-it/</link>
		<comments>http://www.blueriotlabs.com/2012/ecommerce-development/6-top-reasons-for-shopping-cart-abandonment-and-what-to-do-about-it/#comments</comments>
		<pubDate>Thu, 09 Feb 2012 17:14:05 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Design / User Experience]]></category>
		<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[Magento]]></category>
		<category><![CDATA[SEO / PPC]]></category>
		<category><![CDATA[avoid shopping cart abandonment]]></category>
		<category><![CDATA[denver ecommerce developer]]></category>
		<category><![CDATA[ecommerce shopping carts 2012]]></category>
		<category><![CDATA[ecommerce usability design]]></category>
		<category><![CDATA[ecommerce user experience]]></category>

		<guid isPermaLink="false">http://www.blueriotlabs.com/?p=2099</guid>
		<description><![CDATA[According to many E-commerce studies, 67% of all shopping carts are abandoned before the transaction is completed. But what are the reasons for this behavior? What causes someone to fill up their shopping cart on your site only to skip out after a few minutes? The following reasons should give you some insight that will help you increase your conversion rates, especially when you put into practice various methods for stopping shopping cart abandonment from occurring in the first place. Not Ready Your customers may not be ready to commit. [...]]]></description>
			<content:encoded><![CDATA[<p>According to many E-commerce studies, 67% of all shopping carts are abandoned before the transaction is completed. But what are the reasons for this behavior? What causes someone to fill up their shopping cart on your site only to skip out after a few minutes? The following reasons should give you some insight that will help you increase your conversion rates, especially when you put into practice various methods for stopping <a title="ecommerce shopping cart developer" href="http://www.blueriotlabs.com/blog/topics/ecommerce-development/">shopping cart</a> abandonment from occurring in the first place.</p>
<p><strong>Not Ready</strong><br />
Your customers may not be ready to commit. What do you do about it? You can try to entice them with a better deal. Auto popup windows that offer a discount on their purchase or free shipping seem to work well. Entice the customer to buy and he probably will.</p>
<p><strong>High Shipping Prices</strong><br />
Your customers may be ready to make their purchases, but the cost of shipping may stop them from committing. If after checking your site&#8217;s analytics you feel that high shipping prices are costing you sales, consider other options to help save your customers money.</p>
<p><strong>Comparison Shopping</strong><br />
If your customers are bouncing because they want to see if a competitor is cheaper, beat them to the punch. It&#8217;s easy to put a comparison chart on your site showing that your website offers the best deals. Of course, your website will have to actually offer the best deals for this to be effective.</p>
<p><strong>Saving for Later</strong><br />
If your customers are abandoning their carts early, they may be biding their time. They may not be ready to commit later, but they may want to save those items in their cart for when they are ready to buy. This is where follow up becomes very important. Nurture your customers and make it easy to remain in the backs of their minds. When they are ready to buy, let them know that their items will be waiting in their carts when they&#8217;re ready to return.</p>
<p><strong>Too Much Information</strong><br />
Some customers abandon their shopping cart because the sales process asks for too much information. Customers these days don&#8217;t like it when they feel as though they&#8217;re being data mined. Ask for only the basic information you need to complete the transaction and that&#8217;s it. You may also want to study competitors&#8217; check-out forms to see what types of questions they&#8217;re asking.</p>
<p><strong>Confusing Checkout </strong><br />
Don&#8217;t make your customers jump through hoops to buy your products. Your customers should be able to make a purchase with minimal clicks through your site. And make use of breadcrumbs so that your customers can always go back one or more steps in the online shopping process.</p>
<p>The above shopping cart abandonment problems can be avoided by simply focusing on the needs of your customers. Make it easy for your customers to buy from you and try to pass on savings whenever possible. This will decrease shopping cart abandonment issues and increase conversions, guaranteed.</p>
]]></content:encoded>
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		<title>Magento Community, Professional and Enterprise Editions: Which To Choose?</title>
		<link>http://www.blueriotlabs.com/2011/ecommerce-development/magento-community-professional-and-enterprise-editions-which-to-choose/</link>
		<comments>http://www.blueriotlabs.com/2011/ecommerce-development/magento-community-professional-and-enterprise-editions-which-to-choose/#comments</comments>
		<pubDate>Tue, 08 Nov 2011 22:38:27 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[Magento]]></category>
		<category><![CDATA[denver ecommerce]]></category>
		<category><![CDATA[denver magento developers]]></category>
		<category><![CDATA[ecommerce development denver]]></category>
		<category><![CDATA[magento enterprise]]></category>
		<category><![CDATA[magento professional]]></category>
		<category><![CDATA[robust shopping cart]]></category>

		<guid isPermaLink="false">http://www.blueriotlabs.com/?p=1981</guid>
		<description><![CDATA[Along with Magento Go, the e-commerce platform has several other editions that bring even more to the table. There is the Community Edition, the Professional Edition and the Enterprise Addition. Which one is best for your needs? Let&#8217;s take a look at all three to help make your decision a little easier. &#160; Magento Community Edition The Community Edition is so-called because it is free to download, which means it&#8217;s available to everyone worldwide, but also because it relies heavily on the actual Magento Community. The Magento Community offers answers [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-1985" title="Screen shot 2011-11-08 at 3.24.46 PM" src="/wp-content/uploads/2011/11/Screen-shot-2011-11-08-at-3.24.46-PM.png" alt="denver magento developer" width="191" height="72" /> Along with <strong>Magento Go</strong>, the e-commerce platform has several other editions that bring even more to the table. There is the Community Edition, the Professional Edition and the Enterprise Addition. Which one is best for your needs? Let&#8217;s take a look at all three to help make your decision a little easier.</p>
<p>&nbsp;</p>
<p><strong>Magento Community Edition</strong><br />
The Community Edition is so-called because it is free to download, which means it&#8217;s available to everyone worldwide, but also because it relies heavily on the actual Magento Community. The Magento Community offers answers to complex questions, a community forum, a wiki, translations, bug tracking, an issues roadmap and even a job board. The major drawback to the Magento Community Edition is that it is unsupported by Magento, which means that you will need to spend your own time and resources solving potential issues. This is where the Magento Community forum comes in handy.</p>
<p><strong>Magento Professional Edition</strong><br />
Magento Professional comes with everything you&#8217;ll find in the Community Edition with one major difference. This edition also comes with several revenue-generating features including PCI compliance, that can further boost your bottom line. Furthermore, the Professional Edition is under warranty from Magento and is supported by Magento Solution Partners, which means coming up with solutions to common problems is an email or phone call away.</p>
<p><strong>Magento Enterprise Edition</strong><br />
The Enterprise is the Community Edition on steroids. With advanced features, deep customization and major functionality changes, this edition is perfect for business owners who require a production-ready, enterprise-grade, <a title="robust ecommerce development" href="http://www.blueriotlabs.com/services/ecommerce-development/">robust e-commerce platform</a> with the full confidence of an SLA (Service Level Agreement).</p>
<p><strong>The Enterprise Edition comes complete with:</strong></p>
<ul>
<li> An Enhanced Content Management System (CMS+)</li>
<li> Rich Merchandizing Suite (RMS)</li>
<li> Private (Club) Sales Including Events, Invitations and Site Access Permissions</li>
<li> Gift Registries</li>
<li> Dynamic Customer Database (Attribute) Management</li>
<li> Content Staging and Merging</li>
<li> Search Web With Solr (Alternative Search Engine)</li>
<li> Highly Tuned Page Performance with Full Page Caching</li>
<li> Automated Email Marketing Reminders</li>
<li> Assisted Shopping</li>
<li> Order Archiving</li>
<li> And Much More</li>
</ul>
<p><strong>Which Is Best For Your Needs?</strong><br />
We decided to partner with Magento because the company is open source, which we love, but it also knows the ins and outs of e-commerce. The company truly understands the needs of business owners, but it also understands what prospects and customers might be looking for in order to make an informed decision. Which Magento Edition is best? We recommend the Professional Edition if you are just starting out. But if you are truly serious about business and you really want to make it in the world of e-commerce, you will want to play like the big boys. That means choosing the Enterprise Editions which come with all the features and customization you&#8217;ll need to create your very own online superstore.<br />
If you want to learn more about Magento and the various editions, contact us anytime. We&#8217;ll be glad to fill you in on how the platform works and with our expert <a title="denver magento developers" href="http://www.blueriotlabs.com/services/ecommerce-development/">Denver Magento developers</a> help you get started.</p>
]]></content:encoded>
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		</item>
		<item>
		<title>The Top 10 Reasons to Use Magento Go</title>
		<link>http://www.blueriotlabs.com/2011/uncategorized/the-top-10-reasons-to-use-magento-go/</link>
		<comments>http://www.blueriotlabs.com/2011/uncategorized/the-top-10-reasons-to-use-magento-go/#comments</comments>
		<pubDate>Thu, 20 Oct 2011 18:20:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Magento]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[magento designer]]></category>
		<category><![CDATA[magento go ecommerce]]></category>
		<category><![CDATA[online store]]></category>
		<category><![CDATA[seo]]></category>

		<guid isPermaLink="false">http://www.blueriotlabs.com/?p=1968</guid>
		<description><![CDATA[As you may well know, Blue Riot Labs has recently partnered with Magento Go as a design service provider. Magento Go is considered the fastest growing ecommerce platforms available today and it&#8217;s incredibly secure and easy-to-use. But in case you&#8217;re still on the fence about whether or not Magento Go is right for you, here are the top 10 reasons why Magento Go is the perfect platform to sell your products and services online. Fully-Customizable: Our designers will work with you to determine the best look and feel for your [...]]]></description>
			<content:encoded><![CDATA[<p>As you may well know, Blue Riot Labs has recently partnered with Magento Go as a design service provider. <a title="magento go ecommerce" href="http://go.magento.com/">Magento Go</a> is considered the fastest growing ecommerce platforms available today and it&#8217;s incredibly secure and easy-to-use. But in case you&#8217;re still on the fence about whether or not Magento Go is right for you, here are the top 10 reasons why Magento Go is the perfect platform to sell your products and services online.</p>
<p><strong>Fully-Customizable:</strong> Our designers will work with you to determine the best look and feel for your online store. With a <a title="magento go design" href="http://www.blueriotlabs.com/services/ecommerce-development/">professionally designed store</a>, you&#8217;ll attract and convert far more paying customers.</p>
<p><strong>Quick and Easy Promotion:</strong> Magento Go has gone to a lot of work to make promoting your online store a breeze. You can create discounts, such as &#8216;Buy One, Get One Free&#8217;, you can create banners and you can even create promotions using Magento Go&#8217;s user-friendly control panel.</p>
<p><strong>Hosted and Secure: </strong>Magento Go&#8217;s platform is hosted at a tier 4 data center and is completely PCI compliant. Your prospects and customers won&#8217;t have to worry about security breaches and they can shop with complete ease-of-mind.</p>
<p><strong>More Engagement With Customers: </strong>When your Magenta Go store goes online, your prospects and customers will be able to view product comparisons, ratings and reviews. They can even add items to their very own wish lists. And there&#8217;s also customer-assisted shopping for extra support.</p>
<p><strong>Sell to Anyone, Anywhere, Using Any Currency:</strong> Magento Go makes it easy to sell products and services all around the world. Using the Magent0 Go control panel, you can set language preferences and you can sell your products using several different currencies if you wish.</p>
<p><strong>Built-In SEO:</strong> Magento Go offers you complete control over URLs and meta information and you don&#8217;t even need to generate a site map. Everything is done for you and that means that search engines and customers will always be able to find your online store.</p>
<p><strong>Reports and Analytics:</strong> Magento Go&#8217;s control panel allows you to see reports and analytics so that you know exactly what to do in order to improve sales and convert more customers.</p>
<p><strong>Easy to Navigate and Search:</strong> Searching is super-easy for your customers, as each product can be sorted by price, name and position. Your customers will love the fact that they can find anything they want with just a few clicks.</p>
<p><strong>Unlimited Product Options:</strong> Magento Go&#8217;s product catalog is flexible enough to support any type of product. You can sell products with product-specific options, such as T-Shirt sizes and colors, and you can even create groups and bundles by linking multiple products together.</p>
<p><strong>The Platform Is Always Improving:</strong> Magento Go is constantly being updated with new features, including security features. But no matter how often it&#8217;s updated, your images, products and your online store as a whole will remain completely compatible and unchanged. You simply get a better platform as time goes by.</p>
<p>As you can see, Magento Go provides you with everything you need to sell products quickly, easily and securely. As <a title="magento go designers" href="http://www.blueriotlabs.com/services/design-user-experience/">design service providers for Magento Go</a>, we look forward to helping you get your online marketplace up and running. Don&#8217;t leave your customers waiting. Contact us and we&#8217;ll work with you to make sure your Magento Go online store is always an ecommerce hot-spot.</p>
]]></content:encoded>
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		</item>
		<item>
		<title>Announcing Blue Riot Lab&#8217;s New Partnership With Magento Go!</title>
		<link>http://www.blueriotlabs.com/2011/ecommerce-development/announcing-blue-riot-labs-new-partnership-with-magento-go/</link>
		<comments>http://www.blueriotlabs.com/2011/ecommerce-development/announcing-blue-riot-labs-new-partnership-with-magento-go/#comments</comments>
		<pubDate>Fri, 14 Oct 2011 16:35:34 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Brand Development]]></category>
		<category><![CDATA[Design / User Experience]]></category>
		<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[Magento]]></category>
		<category><![CDATA[magento ecommerce design denver]]></category>
		<category><![CDATA[magento go designer]]></category>

		<guid isPermaLink="false">http://www.blueriotlabs.com/?p=1965</guid>
		<description><![CDATA[We have exciting news. Blue Riot Labs has recently been given an opportunity to partner with the world&#8217;s fastest growing ecommerce platform on the market: Magento Go! As a Magento Go Design provider, Blue Riot Labs will help you get your Magento Go storefront online and operational. If you have products to sell and you&#8217;re confused about where to get started, you&#8217;re about to experience the next best thing in ecommerce. What Is Magento Go? Put simply, Magento Go is the easiest and fastest way to create your very own [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://go.magento.com/tour/"><img class="alignleft size-full wp-image-1975" title="Screen shot 2011-10-14 at 10.38.24 AM" src="/wp-content/uploads/2011/10/Screen-shot-2011-10-14-at-10.38.24-AM.png" alt="magento go ecommerce shopping cart" width="486" height="246" /></a>We have exciting news. Blue Riot Labs has recently been given an opportunity to partner with the world&#8217;s fastest growing ecommerce platform on the market: <a title="Magento go ecommerce " href="http://go.magento.com/">Magento Go</a>! As a <a title="magento go design" href="http://www.blueriotlabs.com/services/design-user-experience/"><strong>Magento Go Design</strong></a> provider, Blue Riot Labs will help you get your Magento Go storefront online and operational. If you have products to sell and you&#8217;re confused about where to get started, you&#8217;re about to experience the next best thing in ecommerce.</p>
<p><strong>What Is Magento Go?</strong><br />
Put simply, Magento Go is the easiest and fastest way to create your very own online store. There are no servers to worry about, no software and Magento Go will handle everything for you. And with Blue Riot Labs coordinating everything behind the scenes, you&#8217;ll have the best looking, best performing and best selling online store out of all of your competitors. But how does it work?</p>
<p><strong>Magento Go&#8217;s API</strong><br />
Blue Riot Labs will create Add-Ons for your Magento Go marketplace. Using Magento Go&#8217;s Application Programming Interface (API), Blue Riot Labs will have your online store stocked and ready to go in record time. Our designers, coders and SEO specialists will work with you to determine the best look and feel for the store you have in mind, and you&#8217;ll then have full-access from that point on using Magento Go&#8217;s user-friendly control panel.</p>
<p><strong>Why Is the Hosted Plan So Great?</strong><br />
Why did Blue Riot Labs partner with Magento Go? Mainly, it&#8217;s because we wanted to provide an easy way for our clients to see their products without any coding or technical knowledge required. Magento Go is also safe and secure. The platform is hosted on a premium infrastructure in top-tier US datacenters and uses free shared SSL certification. This provides a risk-free shopping experience for every one of your prospects and customers.</p>
<p><strong>PCI Compliant</strong><br />
<a title="is magento go pci compliant" href="http://www.blueriotlabs.com/2011/ecommerce-development/is-your-e-commerce-business-pci-compliant-and-secure/">Magento Go is PCI compliant</a>. The service supports a large number of credit card processing providers, as well as payment processors, such as PayPal, Authorize.net, OGone and more.</p>
<p><strong>How Much Does Magento Go Cost?</strong><br />
Magento Go is completely affordable! There are several low-cost hosted plans to choose from and you may even qualify for the $1 Million stimulus program, where you will receive credit to your account each month for a specified period of time. And all you have to pay is a low premium each month. There are no processing fees or other hidden costs, which means that you get to keep more of the money you make.</p>
<p>The bottom line is that Magento Go is budget-friendly, safe and secure and it&#8217;s incredibly easy to get your online store up and running. And with Blue Riot Labs behind it all, you know that your store will always turn heads and a hefty profit.</p>
<p>We are very excited about this partnership and we look forward to all the great things to come. If you have products to sell and you&#8217;re confused about how to get started, Magento Go and Blue Riot Labs are here to help. With our expert design, coding and search engine optimization combined with Magento Go&#8217;s security, customization and ease-of-use, it won&#8217;t be long before your products are flying off of virtual shelves.</p>
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