6 Top Reasons for Shopping Cart Abandonment And What To Do About It

By admin | Published: February 9, 2012

According to many E-commerce studies, 67% of all shopping carts are abandoned before the transaction is completed. But what are the reasons for this behavior? What causes someone to fill up their shopping cart on your site only to skip out after a few minutes? The following reasons should give you some insight that will help you increase your conversion rates, especially when you put into practice various methods for stopping shopping cart abandonment from occurring in the first place. Not Ready Your customers may not be ready to commit. [...]

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Are You Using QR Codes In Your Marketing Campaigns?

By admin | Published: January 31, 2012
QR Code Marketing

QR Codes, or Quick Response codes are not a new technology, believe it or not. They have actually been around since the ’90s and were used primarily by companies looking to track inventory. Today, people with smartphones can scan QR codes to access ‘hidden content’ that isn’t otherwise accessible. QR codes are two dimensional barcodes that can be used to take smartphone users to a website, a local search page, or to a video or other multimedia. If you’re not using QR codes in your marketing campaigns, you may want [...]

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10 SEO Techniques for E-Commerce Websites

By admin | Published: January 12, 2012

The goal of any e-commerce site is to sell, sell, sell. But you aren’t going to get the sales you need if nobody can find your site to begin with. That is why we must work to get your e-commerce site to the tops of the SERPs for every one of your keyword search terms. These top ten tips are used by the experts to gain major attention in a short amount of time, and they’ll do the same for you if they’re used correctly. Targeted and Compelling Page Titles [...]

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Why Alt Tags Matter: SEOing An Image Based Website

By admin | Published: January 5, 2012
why alt tags are important for seo

When you have a website packed full of images, such as an eCommerce or photography site, you have much more than text at your disposal to inform users and search engines what your site is truly about. That is why Alt Tags are so very important. While most people will tell you that Google and the other major search engines no longer rely as heavily on Alt Tags (really ‘Alt Attributes’ if you want to get technical), they are still very useful for a number of reasons.   Alt Tags [...]

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Magento Community, Professional and Enterprise Editions: Which To Choose?

By admin | Published: November 8, 2011
denver magento developer

Along with Magento Go, the e-commerce platform has several other editions that bring even more to the table. There is the Community Edition, the Professional Edition and the Enterprise Addition. Which one is best for your needs? Let’s take a look at all three to help make your decision a little easier.   Magento Community Edition The Community Edition is so-called because it is free to download, which means it’s available to everyone worldwide, but also because it relies heavily on the actual Magento Community. The Magento Community offers answers [...]

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Announcing Blue Riot Lab’s New Partnership With Magento Go!

By admin | Published: October 14, 2011

We have exciting news. Blue Riot Labs has recently been given an opportunity to partner with the world’s fastest growing ecommerce platform on the market: Magento Go! As a Magento Go Design provider, Blue Riot Labs will help you get your Magento Go storefront online and operational. If you have products to sell and you’re confused about where to get started, you’re about to experience the next best thing in ecommerce. What Is Magento Go? Put simply, Magento Go is the easiest and fastest way to create your very own [...]

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How to SEO eCommerce Product Pages

By admin | Published: August 25, 2011
seo ecommerce products

You’ve worked hard to get your product pages exactly right, but are they truly optimized for the search engines? Most e-commerce webmasters simply recycle the manufacturer’s recommended product images, descriptions, ratings, reviews, and anything else that helps customers make their buying decisions. But this results in nothing more than duplicate content. Not only that, but you really haven’t given anyone a reason to link to your product pages. If customers can get the same information by visiting 10, 20 or 100 other sites, then you are not creating the unique [...]

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How to Get the Most Out of Your Web Designer

By admin | Published: August 2, 2011
hiring a web designer

You’ve contacted a web designer and you’re wondering how to be the best client possible. The good news is that being a good client is not difficult to do, but it does take some doing. You cannot just sit passively by while the designer works on your website and hope that everything’s going to come out gravy. Instead, you must be active and you must participate in the web design process every step of the way.     The Initial Instructions The worst thing you can do as a web [...]

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Top 5 Tips for Maximizing Your WordPress Ecommerce Site

By admin | Published: July 8, 2011

When you hire our Denver WordPress Ecommerce team to create the ultimate one-stop-WordPress shop for your prospects and customers, you know you’re getting everything you need to boost traffic, sales and revenue. But if you have a Denver WordPress Ecommerce site that isn’t built by Blue Riot Labs’ own developers, then you’ll want to follow these top five tips that will help your company break through its plateaus so that it can go on to reach heights unknown. Common Field Names Most Denver WordPress Ecommerce sites use forms of some [...]

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Denver Web Design in 5 Steps

By admin | Published: June 14, 2011
denver web design

Many of our clients started out very interested in our services, but they hesitated to hire us at first because they weren’t quite sure what our Denver web design team could do for them. We are happy to answer any communications that come our way, so we are able to alleviate the concerns of many of our clients who ask questions of this sort. But some clients never take the time to send out an email or communication asking those questions in the first place. So, we’ve put together this [...]

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