Every day it seems the Internet changes in some way. Google algorithm updates, social media updates, the way we share information, it’s all transforming before our very eyes. But even though the Internet keeps changing, many SMBs are keeping to the same old online marketing techniques. If your business doesn’t change with the times, you’re only going to be left behind. Let’s look at five ways the online business world is changing forever and how you can alter your approach to go with the flow. 1. Let’s Get Personal The [...]
5 Ways The World of Online Business Is Changing Forever
New Twitter Brand Pages and How They Can Be Used For Business

Google+ recently released business brand pages and now Twitter is following suit. The new Twitter brand pages off some exciting new development for marketers. These include the ability to embed video, the ability to show off a bigger logo and you can even ‘sticky’ tweets, which means that you can keep the most important and relevant tweets at the top of the news feed even if they’re not the most recent. But how can you use these effectively for business? New Fully Customizable Header The new Twitter brand pages feature [...]
Mobile Apps Can Be Great For Business
With smartphone and tablet use steadily increasing and with reports that the mobile device is set to overtake desktops for control of the internet by 2016, mobile apps are higher in demand than ever. If your business has yet to implement a mobile app, you’re not alone. Many businesses haven’t and some have no need for mobile apps at all. For those businesses, a mobile website may be all that is needed to reach the smartphone and mobile device using audience. But if you are considering mobile apps for your [...]
Are You Using QR Codes In Your Marketing Campaigns?

QR Codes, or Quick Response codes are not a new technology, believe it or not. They have actually been around since the ’90s and were used primarily by companies looking to track inventory. Today, people with smartphones can scan QR codes to access ‘hidden content’ that isn’t otherwise accessible. QR codes are two dimensional barcodes that can be used to take smartphone users to a website, a local search page, or to a video or other multimedia. If you’re not using QR codes in your marketing campaigns, you may want [...]
5 Tips for More Effective Mobile Web Design

According to Google, 79% of all U.S. consumers are using their smartphones prior to making a purchasing decision. With screens on the average phone getting larger and processing speed getting faster, people are using their phones more and more to check site locations and to read online reviews before they decide to buy from you. Smartphone users want mobile web pages that are easy to view, easy to navigate and that let them find what they are looking for quickly and easily. To help your customers find you and to [...]
Web Design: How Colors Impact Human Behavior

Did you know that certain colors can affect human behavior? Ever wonder why McDonald’s and Burger King use red and yellow prominently in their advertisements and restaurants? Red has been shown to induce hunger and yellow makes people more susceptible to buy a product. Pretty interesting, right? Well, you can see how this information would be immensely important for web designers to learn and study. Of course, this science isn’t accepted by everyone. There are many skeptics out there. But if you start looking at professional websites from around the [...]
Announcing Blue Riot Lab’s New Partnership With Magento Go!
We have exciting news. Blue Riot Labs has recently been given an opportunity to partner with the world’s fastest growing ecommerce platform on the market: Magento Go! As a Magento Go Design provider, Blue Riot Labs will help you get your Magento Go storefront online and operational. If you have products to sell and you’re confused about where to get started, you’re about to experience the next best thing in ecommerce. What Is Magento Go? Put simply, Magento Go is the easiest and fastest way to create your very own [...]
How to Get the Most Out of Your Web Designer

You’ve contacted a web designer and you’re wondering how to be the best client possible. The good news is that being a good client is not difficult to do, but it does take some doing. You cannot just sit passively by while the designer works on your website and hope that everything’s going to come out gravy. Instead, you must be active and you must participate in the web design process every step of the way. The Initial Instructions The worst thing you can do as a web [...]
Denver Web Design in 5 Steps

Many of our clients started out very interested in our services, but they hesitated to hire us at first because they weren’t quite sure what our Denver web design team could do for them. We are happy to answer any communications that come our way, so we are able to alleviate the concerns of many of our clients who ask questions of this sort. But some clients never take the time to send out an email or communication asking those questions in the first place. So, we’ve put together this [...]








Consistency + Simplicity = “Winning” in Website Design
As a business owner you might groan when your designer talks about “white space” and “branding consistency” (as this video parodies so well). However, consistency and simplicity are indispensable ingredients to a site that is not only attractive, but effective. Simple User Experience A website is a business tool, a means to achieving ends including lead generation, new product launches, and providing support to end users. Therefore the primary goal is not a “pretty” site, but a “useful” site. Design elements like colors, textures, and fonts should support the business [...]