
When times are tight, how should you spend your marketing dollars? Companies are increasingly coming to us to leverage the varied tools of online marketing such as automated marketing and SEO & PPC marketing. We provide weekly reports, but after 3 months I like to prepare an aggregate report showing what we’ve accomplished. While manufacturing isn’t as mature a vertical as something like software sales, what we achieved in three months is pretty darn remarkable, wouldn’t you say?! 2012-02-27 Example Rankings Report















Getting the most from Google Analytics: Custom SEO Dashboards and Email Reports
Google Analytics works pretty well out of the box, but with a little bit of work you can turn this Ford Focus into a Porche Boxster. Here are three SEO dashboards I use to understand how our clients sites are performing in Google. Even better, I’ve included the link where you can add these dashboards to YOUR Google Analytics account! SEO Monitoring Dashboard Description: Taken from the fantastic SEOBook.com, this is a powerful 360 view of your organic SEO performance. Link: Click Here This Week vs Last – Dashboard & [...]