Client LoginThe concept is one that took off in a flash. Pay-Per-Click (PPC) ad campaigns and Google Adwords give businesses more control over their spending by allowing the advertiser to pay their host only when their ad was clicked by a potential customer. This internet based model helps drive traffic to websites by reaching people all around the world rather than in one specific location. The Advantages of Paid Advertising Websites that utilize PPC ads gain their strength from keyword searches on search engine results pages. When a query matches a [...]
Monthly Archives: February 2011
The Advantages of Paid Advertising
Posted in SEO / PPC Tagged campaign, facebook, google adwords, optimize, paid search, pay-per-click, ppc Leave a comment
Must Have eCommerce Features For Success
If you are spending money or time on a marketing plan, which I hope you are, then you better make sure that you are utilizing every opportunity possible when someone is visiting your site to capture their business. Either during there visit, or in the future. If you’re an online merchant then you already know the importance of having a website that portrays professionalism and trust. But, do you know the key features that are critical in making your eCommerce store successful? Here’s a list of key features that every [...]
Posted in Design / User Experience, Ecommerce, SEO / PPC Tagged content, ecommerce, pci compliance, seo, shopping cart, traffic, user experience, website Leave a comment
Why All Business Professionals Should Use LinkedIn
As a business professional, if you’re not using LinkedIn, the world’s largest professional network, you are seriously behind the times. Networking is one of the most important aspects of doing business in today’s global economy. The more professionals you connect with, the more exposure you and your business will receive and the more successful you’ll be. After all, it’s not what you know, it’s who you know. In the old days, before computers became so ubiquitous, you would have to rely on business seminars, conventions and your current connections to [...]
Posted in Social Media Marketing Tagged linkedin, linkedin apps, optimize profile, social media Leave a comment
Key Elements of a User Friendly Website
According to a recent study conducted by Human Factors International, quality web design is the number one key to building online trust with potential customers. In fact, researchers found out that bad design hurts a business more than good design helps. That’s because your website is your link to your customer. It’s your online storefront, your digital establishment that you hope your visitors will find enticing. Make sure to incorporate these key elements below into your website, because if nobody can find your website via the search engines and if [...]
Posted in Design / User Experience Leave a comment
Our Favorite WordPress eCommerce Shopping Carts For 2011
WordPress makes it extremely easy to create a website and manage that website from the top down, without having to deal with any technical mumbo-jumbo. Everything is so user friendly that it lets someone with absolutely no experience create a fully-functioning online business. What makes WordPress even better is that it’s open source and there are tons of plug-ins that you can implement to improve the functionality of your website and your business. That being said, while WordPress is extremely easy and user friendly, you can quickly turn your site [...]
Posted in Ecommerce, WordPress Development Tagged ecommerce, eshop, features, php purchase, shopp, shopping cart, wordpress plugin Leave a comment
WP Plugins-Our Top Picks For 2011
Are you ready to take your website to the next level in 2011? Do you want help deciding which plug-ins are really worth exploring? There’s no need to lose sleep over something you know little about. Just refer to this list and let it be your guide to some of the most useful plug-ins available for WordPress. We’ve given you several to consider and our logic behind each suggestion. So, sit back and enjoy the lesson. All in One SEO Pack. Who doesn’t need all the assistance they can get [...]
Posted in Design / User Experience, WordPress Development Tagged analytics, bookmark, cms, wordpress seo plugin, wordpress video Leave a comment
Blue Riot Labs is Featured on CMS Design Resource
From time to time, we like to have our ego stroked. That’s why it feels like such an honor to be listed as a featured CMS design on CMS Design Resource. If you visit their website, you’ll see us front and center. We love being mentioned by others in our field and want to thank the folks at CMS Design Resource for taking the time to give us props. In our eyes, word-of-mouth marketing is extremely powerful. The more we get mentioned, the bigger our online presence becomes. We are [...]
Posted in Design / User Experience, News Tagged brand development, custom cms, denver web design, website, wordpress cms Leave a comment
How to Sell Products and Services on Facebook
If you are selling products and/or services online and you’re not advertising on Facebook, you are out of your mind! With over a half a billion users and with 50% of those logging on at least once per day, Facebook is a virtual goldmine of highly targeted traffic, everything you need to reach your sales goals. On the other hand, there’s probably a perfectly legitimate reason why you haven’t ventured into social media sales as of yet. You may have read somewhere that selling on Facebook doesn’t work and that [...]